Wednesday, July 27, 2011

Why You Should Market Your CPA Firm by Using a Monthly Email Newsletter

Meet Diana. She runs a catering firm and is always behind with paying her five employees on time.Although Diana trusts her accountant, she's overwhelmed by her finances. Her accountant sends her a CPA newsletter every so often - through the mail. The articles look useful sometimes, but she never reads them.Now let's meet Angela. With her own business to run - she has four employees for her landscaping outfit - and two kids nearing college, she's busy, too.Only a fool would deny that a monthly

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